"It's not the will to win that matters-everyone has that. It's the will to prepare to win that matters."
"Set goals - high goals for you and your organization. When your organization has a goal to shoot for, you create teamwork, people working for a common good."
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Source: Paul Bear Bryant, John Underwood (2007). “Bear: The Hard Life and Good Times of Alabama's Coach Bryant”, p.218, Triumph Books
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More quotes by Bear Bryant
"You never know how a horse will pull until you hook him to a heavy load."
"Don't give up at half time. Concentrate on winning the second half."
"Sure, I'd love to beat Notre Dame, don't get me wrong. But nothing matters more than beating that cow college on the other side of the state!"
"Never quit. It is the easiest cop-out in the world. Set a goal and don't quit until you attain it. When you do attain it, set another goal, and don't quit until you reach it. Never quit."
"It's awfully important to win with humility. It's also important to lose. I hate to lose worse than anyone, but if you never lose you won't know how to act. If you lose with humility, then you can come back."