"It's not the will to win that matters-everyone has that. It's the will to prepare to win that matters."
"You have to learn what makes this or that Sammy run. For one it's a pat on the back, for another it's eating him out, for still another it's a fatherly talk, or something else. You're a fool if you think as I did as a young coach, that you can treat them all alike."
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Source: Bear: The Hard Life and Good Times of Alabama's Coach Bryant.
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"You never know how a horse will pull until you hook him to a heavy load."
"Don't give up at half time. Concentrate on winning the second half."
"Sure, I'd love to beat Notre Dame, don't get me wrong. But nothing matters more than beating that cow college on the other side of the state!"
"Never quit. It is the easiest cop-out in the world. Set a goal and don't quit until you attain it. When you do attain it, set another goal, and don't quit until you reach it. Never quit."
"It's awfully important to win with humility. It's also important to lose. I hate to lose worse than anyone, but if you never lose you won't know how to act. If you lose with humility, then you can come back."