"Goodness is always an asset. A man who is straight, friendly and useful may never be famous, but he is respected and liked by all who know him. He has laid a sound foundation for success and he will have a worthwhile life."

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Source: Forbes, p. 42, 1948.

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Herbert Newton Casson

Author, Journalist

Herbert Newton Casson was an influential author and business thinker known for his work on entrepreneurship and innovation.

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Herbert Newton Casson Author, Journalist

"In handling men, there are three feelings that a man must not possess-fear, dislike and contempt. If he is afraid of men he cannot handle them. Neither can he influence them in his favor if he dislikes or scorns them. He must neither cringe nor sneer. He must have both self-respect and respect for others."

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