"It is not size that counts in business. Some companies with $500,000 capital net more profits than other companies with $5,000,000. Size is a handicap unless efficiency goes with it."

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Source: The Forbes scrapbook of Thoughts on the business of life. Forbes magazine, 1950.

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Herbert Newton Casson

Author, Journalist

Herbert Newton Casson was an influential author and business thinker known for his work on entrepreneurship and innovation.

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Herbert Newton Casson Author, Journalist

"In handling men, there are three feelings that a man must not possess-fear, dislike and contempt. If he is afraid of men he cannot handle them. Neither can he influence them in his favor if he dislikes or scorns them. He must neither cringe nor sneer. He must have both self-respect and respect for others."

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