"Technology may create a condition, but the questions are what do we do about ourselves. We better understand ourselves pretty clearly and we better find ways to like ourselves"

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Source: Herbert Alexander Simon (1947). “Administrative Behavior: A Study of Decision-making Processes in Administrative Organization”

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Herbert Simon

Economist

Herbert Simon was a pioneering cognitive psychologist known for his work on decision-making and artificial intelligence, introducing concepts like bounded rationality.

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