"A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well."
"In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts"
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Source: Turning Obstacles into Opportunities by André Borschberg, www.huffingtonpost.com. April 8, 2016.
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