"A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well."
"The framework I found which made the decision incredibly easy was what I called — which only a nerd would call — a “regret minimization framework.” So, I wanted to project myself forward to age 80 and say, “Okay, now I’m looking back on my life. I want to have minimized the number of regrets I have.”"
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Source: King of Cyber-Commerce. Academy of Achievement Interview, www.achievement.org. May 4, 2001.
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