"World War III is a guerrilla information war with no division between military and civilian participation."
"Erwin Schrodinger has explained how he and his fellow physicists had agreed that they would report their new discoveries and experiments in quantum physics in the language of Newtonian physics. That is, they agreed to discuss and report the non-visual, electronic world in the language of the visual world of Newton."
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Source: Culture Is Our Business by Marshall McLuhan, (p. 168), 1970.
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