"Instead of wondering when your next vacation is, maybe you should set up a life you don't need to escape from."
"You have to find a group that really desperately cares about what it is you have to say. Talk to them. They have something I call otaku. It's a great Japanese word. It describes the desire of someone who's obsessed to, say, drive across Tokyo to try a new Ramen noodle place 'cause that's what they do, they get obsessed with it."
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Source: What Makes An Idea Go Viral?. Interview with Guy Raz, www.npr.org. March 4, 2016.
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