"What we fear doing most is usually what we most need to do."
"The truth is that since the first book, I have wanted to emulate Benjamin Franklin and put together a healthy, wealthy and wise trilogy and so healthy was 'The 4-Hour Body,' wealthy was 'The 4-Hour Workweek' and then wise is 'The 4-Hour Chef.'"
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Source: The 4-Hour Work Week: Escape the 9-5, Live Anywhere and Join the New Rich. Book by Tim Ferriss, 2007.
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More quotes by Tim Ferriss
"If you don't have time, the truth is, you don't have priorities. Think harder; don't work harder."
"It isn't enough to think outside the box. Thinking is passive. Get used to acting outside the box."
"But you are the average of the five people you associate with most, so do not underestimate the effects of your pessimistic, unambitious, or disorganized friends. If someone isn't making you stronger, they're making you weaker."
"The best way to counter-attack a hater is to make it blatantly obvious that their attack has had no impact on you."
"The way we measure productivity is flawed. People checking their BlackBerry over dinner is not the measure of productivity."