"Creative thinking is not a talent, it is a skill that can be learned. It empowers people by adding strength to their natural abilities which improves teamwork, productivity and, where appropriate, profits."
"The simple process of focusing on things that are normally taken for granted is a powerful source of creativity."
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Source: Edward De Bono (1992). “Serious Creativity: Using the Power of Lateral Thinking to Create New Ideas”, Harpercollins
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