"The more alike two products are, the more important their differences become."
"The best marketing is education."
13 likes
About the author
Same author
More quotes by Regis McKenna
"Marketing is everything and everything is marketing."
"How do you design the product in a way so that it sells itself?."
"Marketing should focus on market creation, not market sharing"
"Speed has become an important element of strategy."
"It's ironic, but true, that in this age of electronic communications, personal interaction is becoming more important than ever."