"Making an enduring company was both harder and more important than making a great product."
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Quote collection
Steve Jobs quotes (page 21 of 30)
586 quotes — follow a thought to its full quote page.
"The web is just going to be one more of those major change factors that businesses face every decade."
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"Most people have no concept of how an automatic transmission works, yet they know how to drive a car. You don't have to study physics to understand the laws of motion to drive a car. You don't have to understand any of this stuff to use Macintosh."
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"Our friends up north spend over five billion dollars on research and development and all they seem to do is copy Google and Apple."
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"Pretty much, Apple and Dell are the only ones in this industry making money. They make it by being Wal-Mart. We make it by innovation."
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"Electronics was something I could always fall back on when I needed food on the table."
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"The were good times, there were hard times, but there were never bad times"
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"At Apple, people are putting in 18-hour days. We attract a different type of person—a person who doesn’t want to wait five or ten years to have someone take a giant risk on him or her. Someone who really wants to get in a little over his head and make a little dent in the universe. We are aware that we are doing something significant. We’re here at the beginning of it and we’re able to shape how it goes. Everyone here has the sense that right now is one of those moments when we are influencing the future."
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"We do not say anything about future products. We work on them in secret, then we announce them."
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"My job is to not be easy on people. My job is to make them better. My job is to pull things together from different parts of the company and clear the ways and get the resources for the key projects. And to take these great people we have and to push them and make them even better, coming up with more aggressive visions of how it could be."
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"When you’re in a startup, the first ten people will determine whether the company succeeds or not."
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"So [Polaroid's Dr. Edwin] Land, at 75, went off to spend the remainder of his life doing pure science, trying to crack the code of color vision. The man is a national treasure. I don't understand why people like that can't be held up as models: This is the most incredible thing to be - not an astronaut, not a football player - but this."
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"It places value on experience versus intellectual understanding. I saw a lot of people contemplating things but it didn't seem to lead to too many places. I got very interested in people who had discovered something more significant than an intellectual, abstract understanding."
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"Never settle for average."
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"I'm one of the few people who understands how producing technology requires intuition and creativity, and how producing something artistic takes real discipline."
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"Customers always want something new"
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"I was lucky to get into computers when it was a very young and idealistic industry. There weren't many degrees offered in computer science, so people in computers were brilliant people from mathematics, physics, music, zoology, whatever. They loved it, and no one was really in it for the money."
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"Now, we are selling over 5 million songs a day now. Isn't that unbelievable? That's 58 songs every second of every minute of every hour of every day."
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"The world doesn't need another Dell or Compaq."
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"The reason that Apple is able to create products like iPad is because we always try to be at the intersection of technology and liberal arts, to be able to get the best of both."
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