"If you define the problem correctly, you almost have the solution."
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Quote collection
Steve Jobs quotes (page 3 of 30)
586 quotes — follow a thought to its full quote page.
"Remembering that I'll be dead soon is the most important tool I've ever encountered to help me make the big choices in life. Because almost everything - all external expectations, all pride, all fear of embarrassment or failure - these things just fall away in the face of death, leaving only what is truly important."
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"But innovation comes from people meeting up in the hallways or calling each other at 10:30 at night with a new idea, or because they realized something that shoots holes in how we've been thinking about a problem."
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"Don't just live a life; build one."
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"The most powerful person in the world is the story teller. The storyteller sets the vision, values and agenda of an entire generation that is to come."
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"Sometimes life hits you in the head with a brick. Don't lose faith."
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"No one wants to die. Even people who want to go to heaven don't want to die to get there. And yet death is the destination we all share. No one has ever escaped it. And that is as it should be, because Death is very likely the single best invention of Life. It is Life's change agent. It clears out the old to make way for the new."
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"If you keep your eye on the profit, you’re going to skimp on the product. But if you focus on making really great products, then the profits will follow."
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"Packaging can be theater, it can create a story"
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"Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn't really do it, they just saw something. It seemed obvious to them after a while. That's because they were able to connect experiences they've had and synthesize new things."
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"When you're a carpenter making a beautiful chest of drawers, you're not going to use a piece of plywood on the back, even though it faces the wall and nobody will ever see it. You'll know it's there, so you're going to use a beautiful piece of wood on the back."
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"Focus and simplicity...once you get there, you can move mountains."
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"Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves"
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"My favorite things in life don't cost any money. It's really clear that the most precious resource we all have is time."
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"Most people never pick up the phone and call. Most people never ask, and that’s what separates the people who do things from the people who just dream about them."
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"We have always been shameless about stealing great ideas."
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"If you haven't found it yet, keep looking. Don't settle. As with all matters of the heart, you'll know when you find it. And, like any great relationship, it just gets better and better as the years roll on."
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"It's technology married with liberal arts, married with the humanities, that yields us the results that make our heart sing."
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"I don't view wealth as something that validates my intelligence."
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"Guess who surprised themselves and changed their minds."
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