Seth Godin

Author, Entrepreneur

Seth Godin is a marketing expert and author known for his influential ideas on permission marketing and the importance of storytelling in business.

Born
July 10, 1960
Quotes
920
Rank
#314

Quote collection

Seth Godin quotes (page 16 of 46)

920 quotes — follow a thought to its full quote page.

Seth Godin Author, Entrepreneur
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"You don't have enough time to be both unhappy & mediocre. It's not just pointless; it's painful."

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Seth Godin Author, Entrepreneur
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"If you think cat food is for cats, how come it doesn't come in mouse flavor?"

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Seth Godin Author, Entrepreneur
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"One way to sell a consumer something in the future is simply to get his or her permission in advance."

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Seth Godin Author, Entrepreneur
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"The reason it seems that price is all your customers care about is that you haven't given them anything else to care about."

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Seth Godin Author, Entrepreneur
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"A product for everyone rarely reaches much of anyone."

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Seth Godin Author, Entrepreneur
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"You can win with consistent benefits, delivered over time. You win by incrementally earning share, attention and trust."

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Seth Godin Author, Entrepreneur
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"The future of publishing is about having connections to readers and the knowledge of what those readers want."

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Seth Godin Author, Entrepreneur
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"You can't fool all the people, not even most of the time. And people, once unfooled, talk about the experience."

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"If you're remarkable, then it's likely that some people won't like you. That's part of the definition of remarkable. Nobody gets unanimous praise - ever. The best the timid can hope for is to be unnoticed. Criticism comes to those who stand out. Playing it safe. Following the rules. They seem like the best ways to avoid failure. Alas, that pattern is awfully dangerous. The current marketing “rules” will ultimately lead to failure. In a crowded marketplace, fitting in is failing. In a busy marketplace, not standing out is the same as being invisible."

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Seth Godin Author, Entrepreneur
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"Viewing the web as a platform for generosity is very different than seeing an opportunity to turn it into an ATM machine."

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Seth Godin Author, Entrepreneur
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"Fundamentalist is a person who considers whether a fact is acceptable to their faith before they explore it. As opposed to a curious person who explores first and then considers whether or not they want to accept the ramifications."

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Seth Godin Author, Entrepreneur
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"Conversations among the members of your marketplace happen whether you like it or not. Good marketing encourages the right sort of conversations."

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"When you think about Uber and Airbnb and the other companies that are turning things upside down, Uber isn't big 'cause they ran a lot of ads. They're big because someone took out their iPhone and said to their friend, watch this, and pressed a button and a car pulled up."

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"Persistence isn't using the same tactics over and over. Persistence is having the same goal over and over."

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Seth Godin Author, Entrepreneur
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"The universal truth is beyond question-the only people who excel are those who have decided to do so."

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