Marshall McLuhan

Philosopher, Media Theorist

Marshall McLuhan was a Canadian philosopher known for his work on media theory, particularly his concept of 'the medium is the message.'

Born
July 21, 1911
Died
December 31, 1980
Quotes
376
Rank
#519

Quote collection

Marshall McLuhan quotes (page 12 of 19)

376 quotes — follow a thought to its full quote page.

Marshall McLuhan Philosopher, Media Theorist
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"The student of media soon comes to expect the New Media of any period whatever to be classed as 'pseudo' by those who acquired the patterns of earlier media, whatever they may happen to be."

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Marshall McLuhan Philosopher, Media Theorist
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"A successful book cannot afford to be more than ten percent new."

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Marshall McLuhan Philosopher, Media Theorist
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"When new technologies impose themselves on societies long habituated to older technologies, anxieties of all kinds result."

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"The artist must ever play and experiment with new means of arranging experience, even though the majority of his audience may prefer to remain fixed in their old perceptual attitudes."

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Marshall McLuhan Philosopher, Media Theorist
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"America is the only country ever founded on the printed word."

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"Where the whole man is involved there is no work. Work begins with the division of labor."

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"Nowadays there is no conversation at all. Teachers distrust talk as much as business men."

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"Literacy, the visual technology, dissolved the tribal magic by means of its stress on fragmentation and specialization and created the individual."

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"Positively, the effect of speeding up temporal sequence is to abolish time, much as the telegraph and cable abolished space. Of course, the photograph does both."

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"The method of our time is to use not a single but multiple models for exploration."

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"While Poe and the Symbolists were exploring the irrational in literature, Freud had begun to explore the resonant figure/ground double-plot of the conscious and unconscious."

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"The present is always invisible because its environmental. No environment is perceptible, simply because it saturates the whole field of attention."

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"Ads push the principle of noise all the way to the plateau of persuasion. They are quite in accord with the procedures of brainwashing."

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"The circuited city of the future will not be the huge hunk of concentrated real estate created by the railway. It will take on a totally new meaning under conditions of very rapid movement. It will be an information megalopolis."

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"In big industry new ideas are invited to rear their heads so they can be clobbered at once. The idea department of a big firm is a sort of lab for isolating dangerous viruses."

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"Technologies themselves, regardless of content, produce a hemispheric bias in the users."

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"Metaphor has traditionally been regarded as the matrix and pattern of the figures of speech."

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"Today it is not the classroom nor the classics which are the repositories of models of eloquence, but the ad agencies."

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"The visual power of the phonetic alphabet is the translate other languages into itself is part of its power to invade right hemisphere (oral) cultures."

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"Primitivism has become the vulgar cliché of much modern art and speculation."

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