"Organizations grow when they persuade a tiny cadre to be passionate, not when they touch millions with a mediocre message"
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Quote collection
Seth Godin quotes (page 31 of 46)
920 quotes — follow a thought to its full quote page.
"The danger of the Web is that you can go from idea to public announcement in under ten minutes."
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"Content marketing is the only marketing left"
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"Don't wait to be picked. Pick yourself."
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"Seizing new ground, making connections between people or ideas, working without a map-these are works of art, and if you do them, you are an artist, regardless of whether you wear a smock, use a computer, or work with others all day long."
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"You're competing against people in a state of flow, people who are truly committed, people who care deeply about the outcome."
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"We don't become mediocre all at once, and we rarely do it on purpose."
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"School is at its best when it gives students the expectation that they will not only dream big, but dream dreams that they can work on every day until they accomplish them-not because they were chosen by a black-box process, but because they worked hard enough to reach them."
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"You succeed because you've chosen to be confident. It's not really useful to require yourself to be successful before you're able to become confident."
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"Fear is the workout we give ourselves imagining what will happen if things don't work out. . . . Worry is our effort to imagine every possible way to avoid the outcome that is causing us fear, and failing that, to survive the thing that we fear if it comes to fruition."
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"I wonder if real art comes when you build the thing that they don't have a prize for yet."
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"The next thing you do today will be the most important thing on your agenda, because, after all, you're doing it next. Well, perhaps it will be the most urgent thing. Or the easiest. In fact, the most important thing probably isn't even on your agenda."
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"There are always limits, and opportunities. The ones we rehearse and focus on are the ones that shape our future."
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"You gain converts by winning at something the existing provider didn't think was so important."
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"Instead of working hard to keep their share of a shrinking pie, or working even harder to make sure the industry stays as is, I think the most essential thing legacy book industry players can do is set up independent ventures with great people and little interference and work really hard to put themselves out of business by starting at the bottom, not by reinforcing the top."
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"The joy of art is particularly sweet, though, because it carries with it the threat of rejection, of failure, and of missed connections. It's precisely the high-wire act of "this might not work" that makes original art worth doing."
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"Competence is the enemy of change!"
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"When we think about what might go wrong, we're more likely to design something that goes right."
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"Solving problems—actually solving them, not just claiming you do—solving perceived, urgent problems, is a surefire way to get the world to beat a path to your door."
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"I think "creativity" is better described as failing repeatedly until you get something right."
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