"I think that any time reality doesn't match your expectations, it means that marketing was involved."
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Quote collection
Seth Godin quotes (page 36 of 46)
920 quotes — follow a thought to its full quote page.
"Here's the truth you have to wrestle with: the reason that art (writing, engaging, leading, all of it) is valuable is precisely why I can't tell you how to do it. If there were a map, there'd be no art, because art is the act of navigating without a map. Don't you hate that? I love that there's no map."
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"The wettest, weirdest environment is human interaction. Whatever we build gets misunderstood, corroded and chronic, and it happens quickly and in unpredictable ways. That's one reason why the web is so fascinating-it's a collision between the analytic world of code and wet world of people."
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"Not only must you be an artist, must you be generous, and must you be able to see where you can help but you must also be aware. Aware of where your skills are welcomed."
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"Any customer that walks away, disrespected and defeated, represents tens of thousands of dollars out the door, in addition to the failure of a promise the brand made in the first place. You can't see it but it's happening, daily."
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"Everyone we interact with is changed forever. The only questions are: How will they be different (and how different will they be), and how will we be different (and how different will we be) as a result?"
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"One key to learning and success is the willingness to try something new, and feel momentarily incompetent."
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"Evolution is the most popular way we have for dealing with change."
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"Yes, I think it's okay to abandon the big, established, stuck tribe. It's okay to say to them, "You're not going where I need to go, and there's no way I'm going to persuade all of you to follow me. So rather than standing here watching the opportunities fade away, I'm heading off. I'm betting some of you, the best of you, will follow me."
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"If you can't be remarkable, perhaps you should consider doing nothing until you can."
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"Habits are more powerful than fears."
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"You can define advertising as the science of creating and placing media that interrupts the consumer and then gets him or her to take some action."
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"I think if your goal is for everything to be okay, that's a mistake. To achieve that goal, the only obstacle you'd have to face tomorrow is to eliminate all risk ... I've made the decision that I'm never trying to make everything okay. I'm trying for there to be more loose ends, not fewer loose ends."
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"If you could do tomorrow over again, would you?"
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"If you don't know how it works, find out. If you're not sure if it will work, try it. If it doesn't make sense, play with it until it does. If it's not broken, break it. If it might not be true, find out."
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"Think big. Start small."
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"You don't become indispensable merely because you are different. But the only way to become indispensable is to be different. That's because if you're the same, so are plenty of other people."
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"The only people who get paid what they're worth are people who don't follow the instruction book, who create art, who are innovative, who work without a map."
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"Before you promise to change the world, it makes sense to do the hard work of changing your neighborhood."
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"Emotional labor is available to all of us, but it is rarely exploited as a competitive advantage."
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