"For years, my job was to make the movie inexpensively. And I could bring it in. What I can't control are the costs of marketing."
Marketing quotes
Marketing
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Marketing quotes (page 13 of 44)
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"No true fan wants to go to Comic-Con and get assaulted with a marketing blitz about just any old show."
"He that makes use of another's fancy or necessity to sell ribbons or cloth dearer to him than to another man at the same time, cheats him."
"When you use the term 'cost per lead' you make marketing a cost center. Instead say 'investment per lead.'"
"We gained his operational capabilities and he gained our marketing skills."
"My background was computer science and business school, so eventually I worked my way up where I was running product groups - development, testing, marketing, user education."
"I do all of marketing and promotion - it's the most exhaustive and rewarding part of the process and I wouldn't trade it for anything. The artist should be the person representing their brand because theyre the best person to do so."