"In nearly every case, trying to lead everyone results in leading no one in particular."
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Quote collection
Seth Godin quotes (page 45 of 46)
920 quotes — follow a thought to its full quote page.
"If you measure it, it will improve."
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"If you hear my idea but don't believe it, that's not your fault; it's mine. If you see my new product but don't buy it, that's my failure, not yours. If you attend my presentation and you're bored, that's my fault too."
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"The sound of a small bell during a dark night, is louder than the din of traffic outside your window during rush hour. Surprise and differentiation have far more impact than noise does."
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"Quality is not an absolute measure. It doesn't mean 'deluxeness' or 'perfection'. It means keeping the promise the customer wants you to make."
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"It's much easier to spend a lot of time making your microphone louder than it is working on making your message more compelling."
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"Our cultural instinct is to wait to get pickedNo one is going to pick you. Pick yourself."
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"It takes confidence and guts to intentionally create tension."
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"If you're going to invest a valuable asset (like time), go ahead and make it productive. Use a postit or two, or some index cards or a highlighter. Not to write down stuff so you can forget it later, but to create marching orders. It's simple: if three weeks go by and you haven't taken action on what you've written down, you wasted your time."
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"Decide, before you start, that you're going to change three things about what you do all day at work. Then, as you're reading, find the three things and do it. The goal of the reading, then, isn't to persuade you to change, it's to help you choose what to change."
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"One way to work the system is to work the system. The other way is to refuse to work it."
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"This notion that it is up to each person to innovation in some way flies in the face of the industrial age, but you know what, the industrial age is over."
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"When we think of design, we usually imagine things that are chosen because they are designed. Vases or comic books or architecture... It turns out, though, that most of what we make or design is actually aimed at a public that is there for something else. The design is important, but the design is not the point. Call it "public design"... Public design is for individuals who have to fill out our tax form, interact with our website or check into our hotel room despite the way it's designed, not because of it."
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"What you do for a living is not be creative, what you do for a living is ship."
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"Don't fix me; Love me for what's broken."
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"It's not about you, it's about the next person. The single best use of a business book is to help someone else. Sharing what you read, handing the book to a person who needs it... pushing those around you to get in sync and to take action-that's the main reason it's a book, not a video or a seminar. A book is a souvenir and a container and a motivator and an easily leveraged tool. Hoarding books makes them worth less, not more."
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"The devil doesn't need an advocate. The brave need supporters, not critics"
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"Sure, compare. But compare the things that matter to the journey you're on. The rest is noise."
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"Art is a human act, a generous contribution, something that might not work, and it is intended to change the recipient for the better, often causing a connection to happen."
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"Anything worth achieving in life has a dip"
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